Analyzer
Facebook ad analyzer: roast the still, then generate the next one
If the file already exists, do not open a generator first. Analyze it. AdRoast’s public roast scores Facebook image ads on scroll-stop, offer, product clarity, and generic risk — then you generate replacements.
Analyze a Facebook adQuick answer
A Facebook ad analyzer should score an existing Feed creative before you spend again. Roast my ad is that tool: four checks, transparent math, free for images. This page is evaluation-first. New ads belong on the AI Facebook ad generator.
How the analyzer works
Upload the still you already ran or designed
Export from Ads Manager, Canva, or a shoot. The public roast is image-only — video analysis is in the app after you sign in.
Read four checks and the formula
Scroll-stop, offer in 3 seconds, would a stranger know what you sell, and is it generic. Weighted toward the weakest pillar. We never give 100.
Only then generate the next test
The roast tells you what to change. The generator (and 1,000+ presets) produces the replacement. Do not skip the diagnosis.
Analyzer vs scorecard vs blog
Roast my ad = this analyzer
Canonical tool URL is /roast. This landing page exists so “Facebook ad analyzer” has a crawlable door with the right intent.
Scorecard = manual 1–5
The Meta creative scorecard is a checklist you fill in. Use it in a review. Use the roast when you want the model to score the file.
Blog = how to think
“Roast my ad” the article explains the phrase. “Creative scoring software” is the playbook. Do not confuse them with this tool.